- Análisis del posicionamiento de nuestras marcas de Licores y la información de los consumidores.
- Contribución a la definición y comunicación de nuestra visión y misión.
- Conversión de elementos de la marca en planes y estrategias de lanzamiento de marcas al mercado.
- Definir la imagen de la marca e investigar información sobre los consumidores para crear campañas de marketing innovadoras.
- Crear estrategias para atraer a nuestros clientes y clientes potenciales, así como mejorar la experiencia del cliente.
- Orientar al equipo de promociones sobre la identidad de las marcas para lograr actividades de marketing efectivas.
- Liderar el desarrollo creativo para motivar al público objetivo a "llevar a cabo acciones"
- Establecer especificaciones de rendimiento, parámetros de costes y precios, aplicaciones de mercado y estimados o proyecciones de ventas.
- Medir e informar del funcionamiento de todas las campañas de marketing y evaluar la rentabilidad de la inversión y los KPI.
- Monitorizar tendencias del mercado, hacer investigaciones de los mercados de los consumidores y las actividades de los competidores.
- Supervisar las actuales y nuevas actividades de marketing y publicidad.
- Monitorizar la distribución de productos y las reacciones de los consumidores.
- Idear estrategias de crecimiento innovadoras.
- Bachillerato o maestría en Marketing.
- Experiencia en manejo de presupuesto e informes de ventas.
- Experiencia laboral demostrable como gerente de marca o asistente de gerente de marca especificamente de licores.
- Capacidad demostrada para desarrollar estrategias de marca y de marketing y comunicar eficazmente recomendaciones a directivos.
- Experiencia con la identificación de públicos objetivo y la elaboración de campañas eficaces.
- Amplia capacidad analítica y mente creativa.
- Mentalidad orientada a los datos e interés por los números, estadísticas e informes de venta.
- Notables habilidades de comunicación.
- Al día en cuanto a las últimas tendencias y mejores prácticas relacionadas con el marketing.
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Brand Manager
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Restaurant Service and Kitchen Team
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Panda Restaurant Group Bayamón, Puerto RicoRestaurant Service and Kitchen Team (901) Job Number: · Description Panda Express Service and Kitchen Team Associates · Join us as a Service and Kitchen Team Associate · We're looking for friendly team players to provide great customer service and cook food for our guests. ...
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Planificador de Producción
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Seasonal Sales Associate
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Director Of Marketing
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Sales Representative 4
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E0720 Optometrist-San Juan, PR-For Eyes
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Area General Manager,
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Brand Manager - Guaynabo, Puerto Rico - Pan American Grain
Descripción
Si eres una persona creativa, tienes una mente planificadora y experiencia en la materialización de campañas que incrementan el posicionamiento de marcas, nos gustaría conocerte. Contamos con una vacante de Brand Manager para un recurso apasionado por la construcción de marcas sólidas, impulso actividades de marketing, lanzamiento de propuestas innovadoras que apunten a una dirección de crecimiento futuro. Si cuentas con sólida perspicacia financiera y capacidad para trabajar para garantizar que se cumplan los objetivos de ganancias, participación y ventas, esta es tu oportunidad.
¿Qué hace un Brand manager en Pan American Grain?
Requirements
Benefits
Plan médico, 401k, días de vacaciones, enfermedad, feriados, Bono de Navidad entre otros.